If you've participated in a rush sale of Apple's new products, or queued up to buy Air Jordan and yeezy limited edition shoes, you won't be unfamiliar with the fiery atmosphere of the pop up flash shop. Hundreds of thousands of users line up, full of nervous mood, can't wait to start the latest one plus flagship one plus 6 at the first time. Global & quot; come on & quot; people all over the world have joined in this feast to feel the atmosphere of love.
The unique "one plus phenomenon";
Recently, one plus six offline pop up stores were held in 26 cities in 11 countries, including Beijing, Shanghai, Shenzhen and Chengdu. According to the data of one plus mobile social media, the number of participants in this event is more than 15000, which has been warmly welcomed by users. In Germany, some users have been waiting for 17 hours. In New York, the earliest pop up users have been waiting for 11 hours. In Bangalore, India, consumers' enthusiasm for one plus six has even made them forget the fact that they are queuing up in the rain.
In Bangalore, India, thousands of people queued up in the rain to buy a plane
It is worth mentioning that Yijia's pop up flash shop activities have been carried out in foreign countries before. At present, domestic users have not formed a forming cognition of its "flash shop activities". This time, Yijia held pop up for the first time in China. Relying on its strong influence on users, Yijia attracted a large number of fans to queue up to buy. This is a rare and fresh experience for domestic consumers. After all, queuing up to buy new mobile phone products in China used to only happen to guofen, which is rarely seen in domestic mobile phone manufacturers. However, Yijia has done so, and its unique "Yijia phenomenon" has been formed due to the global popularity;.
Once pop up was introduced into China for the first time, it triggered a large-scale queuing boom
Liu zuohu, CEO of one Canada, also said on social media: "this is the largest and most influential worldwide pop up event ever held by one Canada mobile phone. Thanks to the enthusiastic participation of global users, one Canada is growing rapidly. ”
As a matter of fact, it has been four years since the pop up shop was held. As early as 2015, when Yijia Mobile launched its first pop up flash shop in Times Square, New York, it attracted a long line of local users. Since then, every pop-up flash shop activity of Yijia mobile phone has attracted a large number of users all over the world to line up and rush to buy. After four years of development, pop up flash shop activity has become a tradition of one plus, and the upsurge of global users queuing up to buy one plus new machines has gradually evolved into a unique "one plus phenomenon";.
Only do fine products
Both at home and abroad, Canada shows its unique charm. As a matter of fact, the "one plus phenomenon" presented by the pop up shop is the inevitable result of its long-term adherence to the high-quality line.
One plus is one of the few companies in the Android mobile camp that insists on only launching 1-2 flagship products every year. The adherence to the high-quality line reflects the ultimate pursuit of Yijia mobile CEO Liu zuohu for products and quality.
As the largest product manager of one Canada, Liu zuohu said that he can't stand products with "average appearance and performance". &"I'm really not good at making a product with preset product cost, which is not in line with our product philosophy. Every time I plan a plus product, I always think about how to bring the best technology and process to you. What I like and pursue is always high-quality products. &"Liu zuohu said at the one plus six press conference.